Duke! - A Kids Co.

A Kids Co. is a company that was created to start conversations with kids about life's most important stuff. Challenging and empowering stuff like emotions, climate change, money, racism, and empathy. I was the 3rd employee (and only designer hired for 6+ months) at what was then called A Kids Book About. Through wearing many figurative hats, I played a key role in the development and refinement of the company, including the visual brand, books and storytelling, and the products we made.

Fast Co. Most Innovative Companies: 2021 + 2022
Apple Podcasts Best of 2021
Common Sense Media Seal of Excellence

I workshopped with authors and debated with editors to help craft the best books possible. I was an illustrator (A Kids Book About Imagination, Emotions, Climate Change, A Kids Newspaper, etc.) and worked with illustrators (A Kids Book About Shame, Boredom, A Little Book About Ideas, Justice, etc.). I designed artwork for a bunch of podcasts (one of which, Worth Noting, has been frequently featured across Apple Podcasts website and emails). I spearheaded A Kids Newspaper. I put together our product catalog. I made swag. I designed emails and social media posts. I crafted web landing pages and tinkered with product pages. I did more copywriting than I probably should have. I photographed (and edited) products and authors. And I got to design a book by LeVar-freaking-Burton!

Here's a list of books I designed. Love and care was poured into each and every one. Stories and author references provided upon request!

A Kids Book About Alzheimer's
A Kids Book About Autism
A Kids Book About Banned Books
A Kids Book About Being Transgender
A Kids Book About Boredom
A Kids Book About Bullying
A Kids Book About Change
A Kids Book About Climate Change
A Kids Book About COVID-19
A Kids Book About Death
A Kids Book About Disabilities
A Kids Book About Diversity
A Kids Book About Divorce
A Kids Book About Emotions
A Kids Book About Empathy
A Kids Book About Gender
A Kids Book About Imagination
A Kids Book About Immigration
A Kids Book About Leadership
A Kids Book About Life Online
A Kids Book About Mindfulness
A Kids Book About Optimism
A Kids Book About School Shootings
A Kids Book About School Shootings: For Survivors
A Kids Book About Shame
A Kids Book About Technology
A Kids Book About Voting
A Kids Book About War

I designed and produced A Kids Newspaper. It leveled-up the value of our monthly subscription and worked to tie together our themes and product verticals. We took deeper dives into subjects, had interviews with authors and kids, contests and kid spotlights, engaging activities, and chuckles. It was also an opportunity to speak directly to kids!

Peep the feature by the printer, Newspaper Club.

Coworker references, author references, and work samples provided upon request!

Forbes
Mother Magazine
Geekwire
Kidscreen